What is TrueProperty?

TrueProperty is New Zealand’s leading digital marketing platform for real estate. We deliver high-performance advertising campaigns, advanced
targeting, AI-powered content tools, and professional branding services all designed to give every property and every agent a competitive edge.

Who is TrueProperty for?

Our services are built for real estate agents, offices, developers and vendors who want stronger results, greater exposure, and modern marketing that
actually works. Whether you’re selling a single home or running an entire office, we support your marketing end-to-end.

What makes TrueProperty.io different from other real estate marketing agencies?

We offer end-to-end digital marketing with hands-on campaign management, custom content, precision targeting, transparent reporting, and faster turnaround than traditional agencies. Everything is built specifically for real estate.

What platforms do you advertise on?

We run campaigns across Meta (Facebook & Instagram), Google, YouTube, TikTok, Pinterest, Snapchat, and our partner networks.

How does your targeting work?

We analyse your property and automatically create targeting based on: Location, Demographics, Interests & behaviour, Buyer intent signals, Property type, Amenities & layout, Technology and lifestyle markers.

Do you use boosted posts?

No. We run fully targeted, professional paid campaigns not standard boosted posts. This results in better audience quality and more genuine buyer reach.

Can I choose who the ads reach?

We tailor campaigns based on market insights, buyer behaviour and property type. If you have specific targeting needs (e.g., expats, investors, relocators), we
can incorporate these.

Can I track my campaign in real time?

Yes, every TrueProperty campaign includes a live, real-time dashboard that you can access anytime. Your dashboard updates continuously and shows key metrics
This means you can follow your marketing performance as it happens, without waiting for manual updates.

Do vendors get access to reports?

All campaign reporting is vendor-friendly, visual and easy to understand. Agents can share these if they wish:

- The Activation Report (how your campaign was built)
- The Live Dashboard (real-time performance)
- The Completion Report (full results summary)

How do I book a campaign?

Campaigns are booked directly through the TrueProperty booking form. This form captures everything we need property details, photos, selected package, add-ons, and any special instructions.

There’s nothing additional you need to organise or follow up the entire process is managed end-to-end by us, ensuring your campaign goes live quickly, accurately, and with maximum impact.