Aimed at young families, first-home buyers, and extended families looking for lifestyle flexibility and affordability.

Appeals to renovators and retro-home enthusiasts with its original 1970s kitchen and solid structure ideal for value-adding upgrades.

Targets investors and dual-income households drawn to the income-generating minor dwelling suited for Airbnb or rental.

Designed to reach creative professionals and semi-remote workers interested in studio or project spaces within a home setup.

Messaging tailored to lifestyle-driven buyers seeking a home with charm, space, and the potential to personalize over time.