Why We’ve Extended the Bronze Marketing Package to 5 Weeks
- Rhys Trueman
- Sep 23
- 2 min read
At TrueProperty, we’re always refining our marketing packages to deliver better results for agents and vendors. One of the key updates we’ve made recently is extending our Bronze Property Marketing Package from 4 weeks to 5 weeks.
A Quick Recap: What’s in the Bronze Package?
Bronze Manual - Click Here
The Bronze Package is our entry-level property marketing solution, designed to give vendors maximum exposure to local buyers at a cost-effective price point. For $750, it includes:
Advertising across up to 3 major platforms (like Facebook, Instagram, Google Display, TikTok, and more).
Targeting within 100km of the property, reaching people who actually live, work, or are searching in the area.
Flexible content options including static images, slideshows, or video ads.
Ongoing support, live dashboards, and clear reports so agents and vendors can track exactly what’s happening.
Put simply, Bronze is built for local reach, smart targeting, and affordability.
Why the Extra Week?
When we reviewed our campaigns, we noticed something interesting:
Our minimum spend across platforms actually left us with more budget than we initially accounted for.
Over time, our targeting system has matured. With better data, we can now stretch the same budget further without losing impact.
By extending Bronze to 5 weeks, we’re giving vendors:
More longevity – campaigns now last longer, staying in front of buyers for an extra week.
Better cost efficiency – weekly costs drop, meaning vendors get more exposure for the same spend.
More chances to convert – the longer a campaign runs, the more opportunities it has to catch buyers at the right moment in their journey.
What This Means for Agents
Even if you’ve never used one of our packages before, the logic is simple: longer campaigns = better value and better results. Agents can now reassure their vendors that the Bronze Package doesn’t just reach the right people – it keeps properties in front of them for longer, without increasing costs.
Bottom line: the Bronze Package is now 25% longer, giving vendors more value for money and agents a smarter way to market properties.
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